July 18, 2024

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FITUR 2023 arrives to consolidate the robust restoration in world tourism exercise

FITUR 2023 arrives to consolidate the robust restoration in world tourism exercise

The figures affirm the numerous development of the truthful, matching the pre-pandemic occupancy figures of its document yr (2020) and aligning itself with the momentum that nationwide and worldwide tourism is gaining. A complete of 8,500 contributors, 131 nations, 755 fundamental exhibitors and 66,900 m2 of exhibition house outline this version, which can imply revenues of greater than 400 million euros for Madrid.

MADRID – FITUR‘s dedication to sustaining its presence throughout the two years of the pandemic as the one lively assembly level in Europe, along with the beneficial evolution of nationwide and worldwide tourism trade figures in latest months, has made it potential to consolidate important development of the Truthful, approaching the document version of FITUR held in 2020: 8,500 taking part corporations, 131 nations, 755 exhibitors and 66,900 internet sq.m. of exhibition space.

With these wonderful figures, FITUR is right here to consolidate the robust restoration in worldwide tourism exercise, setting the tempo because the main commerce truthful on the worldwide tourism calendar. Subsequently, from 18 to 22 January, the Worldwide Tourism Commerce Truthful, FITUR 2023, organised by IFEMA MADRID and which can have Guatemala as a Associate Nation, will have fun a powerful version aligned with the worldwide development of this exercise in Spain and the world, and with the assist represented, as soon as once more, by the involvement of all private and non-private brokers within the tourism trade worth chain. Will probably be an version with a stable enterprise orientation, by which sustainable improvement, in its financial, social and environmental areas, would be the guiding thread of the main proposals of corporations and locations, in addition to the sections and actions of the truthful, and which can deal with innovation and all these cutting-edge contents that may mark the event of the trade.

Progress of FITUR
If something characterises this version of FITUR, it’s its vigorous development, which has been felt in all of the parameters of the Truthful, being particularly related within the exhibition space, which is the same as its greatest version when it comes to measurement in 2022, with 8 full halls, in addition to the direct participation of stand holders (755), which grew by 32% in comparison with final version and as much as 50% when it comes to worldwide participation. When it comes to anticipated attendance, and consistent with the very constructive response as regards participation, a big inflow is predicted – as soon as worldwide mobility has virtually recovered – with figures that may exceed 120,000 professionals, and between 80 and 90 thousand guests from most of the people who will attend over the weekend.

When it comes to worldwide participation, and by geographical space, there may be additionally important development in comparison with the final version of the truthful. This yr, Asia Pacific stands out, with a 163% enhance in taking part corporations; the Center East, 60%; Africa, 88%; Europe, 42%; and the Americas, 30%. These will increase are additionally mirrored within the worldwide exhibition house, the place Africa, which will increase its measurement within the truthful by 146%, Asia by 78%, the Center East by 437% and Europe by 32%, are among the many highlights.

Enterprise participation additionally skilled a big enhance, with 25% extra tourism corporations, and 27% extra expertise corporations, which elevated their exhibition space by as much as 50%.

These vital advances may also be matched by FITUR’s capability to generate a big financial injection for Madrid, with an estimated earnings of greater than 400 million euros within the Area in industries corresponding to lodging, transport, commerce, leisure and the restaurant and catering trade.

An trade experiencing robust restoration
FITUR’s evolution may also set the development because the main tourism truthful on the worldwide circuit, creating the very best expectations for 2023. On this means, the truthful serves as a devoted reflection of the information recorded by tourism at nationwide and world stage. Based on the World Tourism Organisation, UNWTO, worldwide tourism is on observe to succeed in 65% of pre-pandemic ranges by the tip of 2022, because the trade continues to get well from the pandemic. Within the case of Spain, based on knowledge from FRONTUR and EGATUR, within the first eleven months of the yr, greater than 67 million worldwide vacationers who’ve visited our nation, which represents 85% of the determine for a similar interval in 2019. As well as, based on forecasts by the Ministry of Trade, Commerce and Tourism, greater than 71.5 million worldwide vacationers will go to Spain in 2022.

Updates and 10 specialised sections
FITUR continues to advance in its line of specialisation, serving to to advertise the completely different industrial sectors that have an effect on tourism and which have developed a whole tourism technique round their exercise. Among the many new options at FITUR this yr is the launch of the FITUR SPORTS part, which addresses one of many tourism merchandise of rising significance for each locations and firms, as a result of it helps to deseasonalise tourism; it boosts territorial improvement in non-tourist and non-urban environments, positions locations internationally, and has a customer profile with an above-average stage of spending. The brand new house, organised in collaboration with the Spanish sports activities trade affiliation, Afydad, will present how sports activities tourism is a driver of sustainable development for the tourism trade and would be the assembly level each for highlighting the potential of this lever for socio-economic improvement, analysing its challenges, sharing information and producing enterprise alternatives.

As well as, the part devoted to “blue tourism”, FITUR CRUISES, is being strengthened, increasing its subject of motion to cowl the B2B and B2C fields, inserting an exhibition space and auditorium in Corridor 10 of FITUR to carry the completely different actions, geared toward selling industrial motion, reinforcing the picture of sustainability, providing a gathering level for the cruise trade and ports and vacationer locations and, particularly, serving to each journey brokers and passengers get to know these tourism gives higher, in addition to reinforcing the loyalty of cruise passengers.

The normal specialised sections, FITURTechy, organised in collaboration with the Instituto Tecnológico Hotelero (ITH), shall be current at this nice occasion, which can provide its 4 boards on enterprise, vacation spot, sustainability and future traits, along with the “Resort of the longer term” showroom, the place one can experiment with the use and implementation of latest applied sciences;; FITUR Know-How & Export, organised by SEGITTUR in collaboration with ICEX Spain Export and Funding, with the main focus this yr on knowledge administration, greatest practices within the 5 areas of the good locations mannequin, digital transformation and sustainability; FITUR LGBT+ which can tackle completely different themes with the purpose of revitalising tourism and enhancing the range of various locations below the “Like to journey” declare; FITUR Lingua which in collaboration with the Spanish Federation of Associations of Spanish Colleges for Foreigners, FEDELE, will as soon as once more spotlight language tourism and its means to change into a vacationer attraction for dozens of potential markets; FITUR Expertise which can spotlight expertise and coaching as drivers of tourism improvement all through a program organised in collaboration with Educación 3.0; FITUR Girl which can focus its debate on the function of girls on the earth of labor within the tourism trade and on the significance of feminine management within the reconstruction of a greater, sustainable and inclusive tourism, organised by WOMEN LEADING TOURISM – WLT; FITUR Display, devoted to connecting the tourism and audiovisual industries, in collaboration with the SPAIN FILM COMMISSION, and the B2B conferences specialising within the conferences, incentives, congresses and occasions tourism section that FITUR Mice has ready within the days main as much as the opening of FITUR.

FITUR for sustainable improvement
Along with this content material are the actions of FITUR’s sustainability observatory, FITUR Subsequent, focusing this yr on the problem of How can tourism contribute to the regeneration of the pure surroundings?, with a programme on regenerative tourism, and awards for greatest practices developed on this regard, this yr highlighting the initiatives of Plogging Tour, the Iberostar Group and Inexperienced Pepper Journey.

In the meantime, and on this context of sustainability, IFEMA MADRID is actively concerned in measuring the carbon footprint of FITUR 23 for the primary time, in scopes 1 and a pair of, and formalising its dedication to decreasing it on the subsequent version.

Guatemala, Associate Nation FITUR 2023
Guatemala will show all its proposals on the truthful with an progressive strategy below the brand new model “Guatemala. Superb and Unstoppable”. The stand of the Central American nation shall be a mirrored image of Guatemalan tradition and custom due to the exhibition of typical textiles, the conch shell of time and vibrant colors. It’ll additionally represent a tribute to the heritage and biodiversity that characterise Guatemalan locations.

The brand new model that Guatemala is presenting at FITUR 2023 encompasses the tourism, financial system, funding and tradition industries for the primary time. As well as, throughout the stand design and improvement course of, the Guatemalan Tourism Institute (INGUAT) has all the time saved in thoughts that it have to be sustainable, just like the nation’s tourism, and consultant of Guatemalan traditions, so that everybody who visits it throughout the truthful will really feel at residence in Guatemala.

Guatemala will place its fundamental vacationer sights, locations and riches worldwide, along with completely different actions programmed throughout the worldwide truthful with the purpose of publicising the wide selection of choices of the Central American nation, which has huge cultural and gastronomic wealth that goes again 1000’s of years. As well as, it can give Guatemalan corporations the chance to keep in touch with the Spanish and European trade, with the vital alternative it represents to succeed in out to vacationers.

Tourism in Guatemala is a key trade, accounting for 3.8% of GDP (yr 2021) and producing 199,050 direct jobs. After a couple of years by which the variety of international guests was forcibly decreased as a result of pandemic, due to INGUAT’s efforts to advertise tourism in Guatemala, the numbers are rising very positively. In the course of the first half of 2022, Guatemala obtained 770,876 international guests, 199% extra (513,002 extra) than in 2021. Because of the robust promotion technique being managed, the forecast for 2023 is 2,168,000 vacationers.

Ukraine at FITUR
IFEMA MADRID, by FITUR, additionally wished to precise its solidarity with Ukraine by offering a particular courtesy stand within the Europe corridor, given the important scenario within the nation, which can facilitate the event of the Meet Ukraine programme and the place FITUR attendees will be capable to go away their messages of solidarity.

FITUR LIVEConnect and broadcast of the brand new “FITUR Conversations” house
FITUR will proceed its hybrid components that enhances the in-person participation of locations and firms with the FITUR LIVEConnect digital platform, which gives added worth to skilled contributors and expands networking alternatives between exhibitors and guests. FITUR LIVEConnect will provide broadcasts of among the actions at this version, together with the brand new “FITUR Conversations” house, organised in collaboration with Miradas Viajeras Journal Channel 140 of MoviStar +. Negocios TV, will provide a programme of interviews with the highest executives of an important corporations within the tourism trade, with the problem of deciphering the keys to the tourism of the longer term.

Weekend at FITUR
Over the weekend, FITUR will open its doorways to most of the people, who can have the chance to journey the world by the truthful’s 8 halls, receive info on a rare vary of locations and even determine on their subsequent vacation spot, whether or not nationwide or worldwide. All this with out leaving FITUR and having fun with the wealthy agenda of leisure actions ready by the exhibitors, from having fun with musical performances, gastronomic tastings, handcrafted product workshops, cultural and creative actions, and many others. to collaborating within the many competitions and raffles organised for this nice event.

FITUR 2023 arrives to consolidate the robust restoration in world tourism exercise

Vicky is the co-founder of TravelDailyNews Media Community the place she is the Editor-in Chief. She can also be accountable for the every day operation and the monetary coverage. She holds a Bachelor’s diploma in Tourism Enterprise Administration from the Technical College of Athens and a Grasp in Enterprise Administration (MBA) from the College of Wales.

She has a few years of each tutorial and industrial expertise inside the journey trade. She has written/edited quite a few articles in numerous tourism magazines.