June 21, 2024


World Trip Is Really Fun

Seychelles’ former tourism minister receives lifetime achievement award at ITB Berlin

Seychelles’ former tourism minister receives lifetime achievement award at ITB Berlin

Seychellois tourism knowledgeable Alain St. Ange, the previous President of the African Tourism Board, Vice President of the World Tourism Community, former Minister of Tourism of Seychelles and former parliamentarian, has been awarded the Lifetime Achievement Award for Promotion of the Journey Commerce on the ITB Berlin journey commerce honest this month.

On the PATWA Worldwide Journey Awards, which happen yearly at ITB Berlin, the world’s largest tourism honest, St. Ange, alongside Jamaica’s tourism minister, Edmund Bartlett, had been awarded the honour beneath the identical class.

The Seychelles Information Company caught up with St. Ange to replicate on his lifetime’s work in Seychelles’ tourism and listen to his views on the present state of affairs of the trade.


SNA: What does receiving the “Lifetime Achievement for the Promotion of Journey” Award imply for you? 

ASA: Recognition is all the time rewarding. Being singled out alongside Edmund Bartlett, the present tourism minister of Jamaica this time, for our profitable lifelong journey in tourism, and for our continued innovation in vacation spot advertising and marketing and for our skill on the world stage to place one’s respective nation as a profitable tourism vacation spot is after all a very good feeling.

This isn’t my first recognition award, however every time I obtain one I really feel good, I really feel honoured and I say thanks. Not too long ago an area day by day newspaper referred to me as “probably the most tourified tourism minister in and outdoors Seychelles”. That was an incredible title for my work for Seychelles. It was an incredible title from Seychelles by Seychelles and for work performed for Seychelles.

The latest recognition on the 2023 ITB Tourism Commerce Honest in Berlin in Germany solely confirmed that my efforts and dedication to Seychelles tourism had been recognised.


SNA: How lengthy have you ever labored within the tourism trade?

ASA: I’ve labored in tourism all my working life. From very early within the Nineteen Eighties, after my research in lodge administration and after in advertising and marketing and gross sales, I joined the native hospitality and tourism trade. I remained in that very same trade, working additionally within the Channel Islands and Australia, earlier than returning to Seychelles the place I continued actively working in tourism till my retirement from public life in 2020.

Seychelles’ former tourism minister receives lifetime achievement award at ITB Berlin
St. Ange (proper) was awarded the Lifetime Achievement Award for Promotion of the Journey Commerce alongside Jamaica’s tourism minister, Edmund Bartlett. (Seychelles Nation) Picture License: CC-BY


SNA: What have been your most exceptional achievements? 

ASA: The tagging of Seychelles’ solar, sea and sand as distinctive promoting factors to an events-based vacation spot was a hit as a result of this introduced the island’s tradition and its individuals of Seychelles into the frontline of tourism.

Our cultural actions like Pageant Kreol got an even bigger impetus but additionally celebrations of the totally different branches of what makes the multi-racial Seychelles the rainbow individuals we’re. The popularity of the La Fête de La Francophonie to make the hyperlink with France and the French language, the Commonwealth Day to the touch our hyperlink with Nice Britain and the English language, the Fet Afrik, China and India Day Celebrations to mark these teams who helped make Seychelles the variety combine we have now.

These 5 celebrations culminated within the cultural feasts of feasts, our Pageant Kreol which is the celebration of the proud Seychellois individuals we’re.

Then we seemed additionally at the way to use occasions to maneuver the tourism trade ahead and right here SUBIOS, the Pageant of the Sea, and the Praslin Culinary and Arts Pageant took the Blue Financial system and Praslin into new dimensions. Lastly, it was the six editions of the ‘Carnaval Worldwide de Victoria’ that had turn out to be referred to as the Carnival of Carnivals as a result of it was the one carnival that sought the participation of present carnivals.

This was elevated visibility for Seychelles on the world stage as by no means seen earlier than. This occasion was additionally a strategy to say thanks to each Seychellois for all their work to maintain Seychelles transferring ahead. This was an achievement, sure, but additionally the advertising and marketing of Seychelles, by means of the Tourism Board, to the personal sector commerce and the Authorities paid for it.

The front-line group is all the time immediately affected when the trade doesn’t work. The front-line group is the personal sector and bringing them on the centre of the nation’s decision-making course of was a serious step to success. Others included the welcoming of a whole bunch of small tourism institutions as licensed operators after due inspections enabling them to pay their charges and taxes for beds offered. This train culminated in creating an upgraded and fashionable Resort and Tourism College to assist practice our very personal Seychellois to be higher on the job all of them so wished for our Seychelles.


SNA: You’ve been concerned in lots of aspects of the tourism trade. How has that helped in getting you the place you might be immediately? 

ASA: The expertise gathered in spite of everything my years within the trade has given me the arrogance to face and discuss Seychelles tourism and about tourism basically. Seychellois within the trade work, not only for a wage, however with their coronary heart. It’s their nation and Seychellois do this work with ardour and with their coronary heart. The totally different roles and positions I labored in gave me the connections and helped to develop the wanted friendship on this tourism fraternity known as the ‘World of Tourism’. It by no means occurs in a single day. It takes years however as soon as recognised, the friendship stays stable all the time.


SNA: You at the moment are concerned in lots of tourism actions internationally. Inform us extra about them. 

ASA: Throughout my years as director of promoting and after as CEO of the Seychelles Tourism Board and as Minister chargeable for Tourism I led the Seychelles group to tourism and journey commerce gala’s. These had been direct actions the place your presence sends the direct message of a vacation spot keen and capable of obtain discerning travellers.  

After resigning from authorities companies, I launched my very personal ‘Saint Ange Tourism Consultancy’ which has taken me to totally different components of the world working with tourism boards, tourism ministers, or personal sector groupings to convey my experience after listening to their challenges.

I labored in Indonesia, throughout Indonesia truly, did conferences in Winnipeg in Canada and aviation conferences in Uganda and now I’m working with Ghana advising their tourism minister. I’m stored busy, and I’m comfortable.


SNA: How do you discover the tourism trade in Seychelles immediately?  

ASA: Tourism as an trade is centered on those operating the trade. Everybody has his or her fashion and maneuvers accordingly to search out the best-suited strategy for them. That is working in Seychelles. Can it do higher? Sure, it will probably all the time do higher.

However to get a greater vacation spot and a extra buoyant tourism trade we have now, as a rustic, to understand what’s our vacation spot. It’s positively not solely the lodges and the DMCs [destination management companies]; it’s the nation as an entire that must be able to be the host. Vacationers should really feel secure and cease being robbed. The cleanliness as a pristine surroundings we are saying we’re should be that when the guests land right here. And we should give worth for cash.